--- a/mobile/android/base/java/org/mozilla/gecko/promotion/SimpleHelperUI.java
+++ b/mobile/android/base/java/org/mozilla/gecko/promotion/SimpleHelperUI.java
@@ -111,17 +111,17 @@ public class SimpleHelperUI extends Loca
 
         final Button button = ((Button) findViewById(R.id.button));
         button.setText(i.getIntExtra(EXTRA_BUTTON, 0));
         button.setOnClickListener(new View.OnClickListener() {
             @Override
             public void onClick(View v) {
                 slideOut();
 
-                Telemetry.sendUIEvent(TelemetryContract.Event.CANCEL, TelemetryContract.Method.BUTTON, mTelemetryExtra);
+                Telemetry.sendUIEvent(TelemetryContract.Event.ACTION, TelemetryContract.Method.BUTTON, mTelemetryExtra);
 
                 setResult(i.getIntExtra(EXTRA_RESULTCODE_POSITIVE, -1));
             }
         });
     }
 
     private void slideIn() {
         containerView.setTranslationY(500);